Belfast Telegraph

Friday 31 October 2014

Pardew not expecting cash hand-out

Alan Pardew knows he has to stick to the business model at Newcastle

Newcastle boss Alan Pardew is not expecting a slice of Mike Ashley's £100million windfall to assist him through another summer recruitment drive.

The sportswear magnate this week sold a four per cent stake in his Sports Direct company just weeks after bankrolling Pardew's January spending spree, which netted Frenchmen Mathieu Debuchy, Mapou Yanga-Mbiwa, Massadio Haidara, Moussa Sissoko and Yoan Gouffran.

However, despite reaping a swift return on the club's investment, the manager insists the model on which the club has operated since his arrival remains very much in place, and said: "No, I don't think any of that will be coming my way."

He went on: "The windfall is earned from the success of his companies and what we have to do is get our own success here on and off the pitch, and we are working well towards that to generate our own money. That's the brief that we have got and that's what we will have to do."

Andy Carroll's £35million sale to Liverpool in January 2011 gave the Magpies a sizeable kitty and they have invested wisely since to bring the likes of Yohan Cabaye, Papiss Cisse and, for a whirlwind 18 months, Demba Ba to St James' Park.

However, they freely admit they got it wrong last summer when, after finishing in fifth place in the Barclays Premier League, they bought only one senior player, Dutch midfielder Vurnon Anita, and saw the gamble fail when injuries and suspensions exposed a lack of squad depth.

Their January shopping mission went much of the way to addressing that situation and three victories in the last four league games and progression to the last 16 in the Europa League have helped to create a fresh optimism on Tyneside.

But asked if he was now where he wanted to be, Pardew replied: "We have corrected some of the mistakes we made, and no more than that at this stage.

"There is still a long, long way to go in this season for all the teams, still a lot to play for.

"We have the Europa League as a real bonus for us. We have managed to play well in that competition all the way through it, even with all our injuries, so that's something we can look forward to after Swansea."

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