Derry sharpshooter James Kielt views past failures in finals at club and county level as his greatest incentive in striving to bring the Oak Leaf side to Ulster Championship success.
The 24-year-old Kilrea marksman was one of the outstanding forwards in the recent Allianz League, regularly emerging as his team's top scorer.
And now as he prepares for Derry's appetising championship opener against Down on June 2, Kielt has been handed a boost with confirmation that he is the latest winner of the Ulster GAA Writers monthly merit award.
His overall contribution in the Division Two decider against Westmeath, four points allied to a frenetic input in open play, cements his role within a Derry attack that continues to blossom.
"I have had a very poor success rate in finals, losing many at club and county levels, so to be on the winning side in a national final was very pleasing indeed," explained Kielt.
"We really needed to win that Division Two final and it sets us up well for the Ulster Championship.
"I'm also very happy at winning this award as there were a lot of great personal performances by players from Derry and from other teams during April.
"It can't be bad to win any personal award and to get this one after a national final is excellent."