Tony McCoy has cost bookmakers millions in his near 20-year career but the major firms joined in the universal praise of the record-breaking rider after his 4,000th winner at Towcester.
The 39-year-old produced a typically belligerent display aboard Jonjo O'Neill's Mountain Tunes, rewarding favourite-backers who sent him off the 6-4 market leader.
Coral spokesman David Stevens said: "AP McCoy's place in racing history was secured years ago, as was his position as a favourite of punters in betting shops up and down the country thanks to his never-say-die attitude.
"And although he has cost the bookies hundreds of millions over the years, we are delighted to raise a glass to his latest remarkable achievement, as he has given the sport so much during his career.
"The most expensive day he has caused us – so far – was when he won the Grand National for the first time on Don't Push It three years ago."
That victory saw the bookies pay out more than £50million, while his Cheltenham Gold Cup wins on Mr Mulligan in 1997 and Synchronised last year were among the many other big winners cheered by his backers."
Coral offer only 6-1 that McCoy goes on to ride another 1,000 winners.
Betfred go 10-1 for McCoy to win another Grand National next year and make him just 5-1 to be knighted in his lifetime.
Ladbrokes think it is only a 2-1 chance that he rides over 205 winners this season.
Hayley O'Connor of Ladbrokes said: "McCoy is a phenomenon. His latest record has cost us a few quid but has put racing in the news for all the right reasons and we salute him."
One of the last targets left for McCoy is Sir Gordon Richards' mark of 4,870 winners and Paddy Power offer a generous 8-1 on that.