Belfast Telegraph

Fiat in line to be the new drive behind league

The Celtic League is in search of a new sponsor after Magners confirmed they will end their relationship at the end of this season.

A number of multinational companies are said to be considering taking over the sponsorship of the competition after the cider company pulled the plug after five seasons sponsoring the league that involved teams from Ireland, Wales, Scotland and Italy.

“Given the brand direction of Magners, the group wants to look at other opportunities and is doing so,” a spokesperson for parent group C&C said.

Italian car makers Fiat are believed to be among the companies sizing up the sponsorship of a competition that has flourished in recent years after a difficult start that saw it go without a sponsor for five years between 2001 and 2006.

Meanwhile, Simon Zebo emerged the toast of Llanelli on Saturday night after his try helped Munster defeat the Scarlets 13-6.

In what was just his fifth start for his province, the Corkman illuminated an otherwise dour contest with one moment of magic to separate the sides.

He picked up the Man-of-the-Match award, as well as a ringing endorsement from both coach and captain after the final whistle.

“Simon had an excellent game,” said Tony McGahan, who can now look forward to another home semi-final next month.

“He looked dangerous every time he had the ball and he showed great skills of anticipation. He will certainly have an important role to play with us.”

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