Taylor Swift: New scent captures love rush

Taylor Swift

Taylor Swift's new fragrance captures the feeling of being "completely enamoured".

The singer has created a follow-up scent to her hugely successful first perfume Wonderstruck, set to launch this September.

Titled Wonderstruck Enchanted, the country star explained that it is based around the feeling of falling in love.

"Wonderstruck Enchanted is the next chapter in the story of my Wonderstruck fragrance. Wonderstruck is about that moment when you instantly feel a connection to someone, but then there's that feeling of being completely enamoured - enchanted - when you know a little more about that someone and still feel that strong connection," she told WWD.

Taylor is known for her romantic songs about young love and has reflected the theme in both of her Elizabeth Arden collaborations. The new scent features notes of wild berries, pink poppy, passion fruit and hypnotic vanilla.

Like the original, the bottle comes with a delicate golden charm bracelet featuring a bird, rose, crystal and leaf design in an antique finish.

Wonderstruck Enchanted has been designed in a crimson red and gold colour theme and is available as a 50 and 100 ml Eau de Parfum, 10 ml rollerball and 200 ml body lotion.

''Wonderstruck was such a huge success for us - we wanted to carry momentum forward," Lori Mariano, Director of Global Marketing at Elizabeth Arden said.

© Cover Media

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