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John Simpson

An uncertain future for in-branch banking

John Simpson


Analysis

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Bank of Ireland is reported to be considering scaling back its local presence

Bank of Ireland is reported to be considering scaling back its local presence

Bank of Ireland is reported to be considering scaling back its local presence

Banks managers are having a difficult time maintaining the viability of their branches in towns and villages. The business planners in bank head offices need to re-orientate their criteria when deciding if a branch should be retained.

Whilst the profit records of banks in Northern Ireland are expected to be comparable with (if not better than) most other private sector companies, the results for individual branches are more variable.

Branch profitability has been squeezed in recent years as key features of normal commercial life have been changing.