From the food miles notched up by avocados to kipping at an Airbnb, Mark O'Connell thinks coronavirus will change our attitude to many things.
He is the chief executive of Belfast-based economic development and inward investment consultancy OCO Global.
Its usual job of advising firms on overseas expansion has been on a bit of a roller coaster since Covid-19 - though it's gone ahead with its plan to open an office in China.
But with the impact on global business of Covid-19, he says he's thankful that its client mix is about 70% government and 30% private sector.
"It's really been the government clients who have been keeping the lights on for us. Our work with the private sector centres around international expansion and companies have had to put that on hold and press the pause button.
"Businesses are in a fight for survival, with international expansion way down the list of priorities. But governments are totally engaged to make sure that there will be a business base when things go back to normal - if they ever do."
The company has only had to furlough two out of its 100 staff, he says. "We specialise in foreign direct investment (FDI) and trade export programmes, so the typical work in a normal cycle is around developing strategies to help locations define their offer for FDI, then take it to market whether your offer is skills, infrastructure, location or cost-led."
But all has changed now. "What we have been doing throughout this crisis with government is a lot of analysis around the countries or markets which are likely to be resilient and those which are likely to be vulnerable through their ability to contain infection rates and release lockdowns and get back to normal economic activity.
"We're doing a lot of analysis on sectors which are likely to come through this - in some cases stronger, in others neutral and in many cases fatally wounded and unlikely to ever come back.
"At one extreme, we've had disruptors like Uber and Airbnb, which have grown really fast with huge capitalisations. But as long as we're forced to maintain social-distancing and travel is restricted, they'll be hurting and we're not likely to be going back to that fast and loose style of the gig economy."
Businesses with global supply chains will now be trying to shorten those chains. "It's exposed the dependency on China, which was shut down for two or three months, which wasn't very good."
He thinks companies will now move away from finding the "lowest cost solution" of manufacturing in China, instead making things closer to home.
"Onshoring will be the buzz word of 2020, bringing production back to the domestic market or the origin of the company.
"No-one is planning to fold up the tent in China and never come back but they will want a mitigating or hedging strategy."
But he says China won't be losing out badly. "The Chinese, if nothing else, are quick to adapt. The one-party state has many disadvantages but if they say everybody point east, they do that."
Protectionism will grow among global governments. "We're seeing a recognition that government needs to be self-sufficient for critical supplies for healthcare, also in food, medicines and pharmaceuticals.
"Some critical industries like defence and energy had been regarded as needing to be self-sufficient. Now it's a much longer list, and that will change and constrain global trade."
Working from home is here to stay, he says, with more use of the video conferencing technology which now dictates his day's work. He lives in south Belfast with his wife and their 18-year-old son.
"Working from home used to be code for having a day off or skiving but remote working is going to be the future, I think the positives of that it will bring people back into work who might have left through family circumstances so that might unlock parts of the economy. There will be a few societal changes."
He says demand for office space will go down. "No-one will commit to £22 per square foot now."
But recovery for the economy could be quicker than in the last recession. "In the last crisis, it was extremely difficult to unravel the cheap and reckless credit regulations which led to the crisis and the austerity measures which followed.
"I would be hopeful that since this is a health recession through consumption having to be switched off globally, that when we switch it back on, it will come back quite quickly within the next 12 to 18 months.
"But there are some sectors and businesses that are going to be fatally wounded that wouldn't have had cash reserves to weather this."
He thinks consumer attitudes will change. "I think trends like fast fashion and food airmiles will change, a kind of a convergence of environmental and climate challenges and the virus.
"I don't think things like fast fashion will come back. This might catalyse more high quality, less throwaway fashion, in an industry closer to home.
"We might change how we feel about the necessity of having avocados, or exotic food available 24/7, 365 days a year. The government is likely to put a luxury tax on airmiles and the carbon footprint of food and make food more self-sufficient, and give a price incentive to buy local."
OCO Global has opened an office in Shanghai, which the firm says will enable it to support international economies to attract cross-border investment from China. "We've been dealing with China for over a decade and equally, we have seen it grow in stature as the world's factory and equally, maturing as a source of foreign investment as Chinese firms have been encouraged to go out into the world."
Some leaders - though Mark doesn't name US President Donald Trump - have sought to blame China for not taking enough measures to contain Covid-19 when it was first detected there. "We're not in politics but we know China has been used as a convenient scapegoat by certain populist leaders, it's an easy narrative and a lazy one.
"I'm not saying China is perfect but it is a massive driver of global economy and only a fool would try and ignore it.
Q. What’s the best piece of business (or life) advice you’ve ever been given?
A. Always be ready to listen and take advice from others.
Q. If you weren’t doing this job, what would be your other career?
A. I would have to say, a writer.
Q. What was your last holiday, and where next, restrictions permitting?
A. I went on a driving tour of Spain and Portugal, though my next holiday will likely be a staycation in Donegal where we have a house.
Q. What are your hobbies/interests?
A. I really enjoy golf, swimming and boating in my free time.
Q. How do you sum up working in the trade advisory business?
A. It’s a rollercoaster ride at the moment, very exciting time to be involved in a national and global moment of change.