Belfast Telegraph

Balmoral Show delighted with new Ulster Bank deal

By Staff Reporter

Ulster Bank has announced a fresh sponsorship deal with the organisers of the Balmoral Show.

The annual agriculture extravaganza will continue to be known as the Balmoral Show in partnership with Ulster Bank after the new three-year deal was agreed.

Ulster Bank has been principal sponsor of the three-day May event since 2009.

RUAS chief executive Colin McDonald said that the link-up was a major boost for the Balmoral Show as it continues to bed-in to its new home at the Maze, Lisburn.

"Ulster Bank has been a fantastic sponsor of the Balmoral Show and its continued support will play a central role in helping us develop the event as a fitting showcase for the agri-food sector and a premier family occasion," Mr McDonald said.

"There is so much potential at Balmoral Park to expand and enhance the Show.

"We are delighted to have Ulster Bank's support, as a strategic partner and a passionate supporter of the local agri-food sector, to help us capitalise on the possibilities," he added.

Richard Donnan, Ulster Bank managing director of retail banking, said: "Balmoral Show is one of Northern Ireland's most important and popular events.

"Ulster Bank is proud to be so closely associated with and centrally involved in it.

"It's an event that is important to our customers and our economy and therefore we are delighted to continue our support.

"As we seek to continue to grow our business in the agri-food sector, with £1.5bn available to lend to businesses this year, continuing to be the principal sponsor of the Balmoral Show is a very important part of our strategy and a great fit for our business."

Belfast Telegraph