Business Diary: Summer surveys make no sense
A curious missive arrives from the flight comparison website Skyscanner, which has been conducting some rather dubious research.
It claims 29 per cent of mothers are worried about "exposing their children to topless beach culture", and lists various explanations for why this might be.
The company rather misses the point that its survey means 79 per cent of mums don't give two hoots about what their kids see on the beach.
Very sensible too.