Belfast Telegraph

Danes have designs on six Northern Ireland stores

By Rachel Martin

Danish interior firm Sostrene Grene plans to open five new stores here - less than a month after its first Northern Ireland shop opened.

The firm's flagship store opened on Ann Street in Belfast at the start of November. And it is expected to open its second outlet in March.

A spokeswoman for the company said it had enjoyed "an excellent opening month", adding that Belfast shoppers were already embracing the Scandinavian approach to interiors.

But there are no details of where the new shops will open.

Norma and Richard Power from Dublin are joint venture partners with the company in Northern Ireland. The couple also run two toy stores in the Republic of Ireland.

Ms Power said: "We had an overwhelming welcome and we can see that the Danish concept of hygge - creating a nice, warm atmosphere and enjoying the good things in life with those around you - has struck a chord with the people of Belfast. So much so that we will forge ahead with our plans and open a second store in March with a further four to follow."

The name Sostrene Grene translates to English as 'The Sisters Green'. It specialises in Scandinavian home accessories, stationery and furniture, and has 135 stores worldwide.

Meanwhile, UK figures from the British Retail Consortium today show a jump in retail takings last month.

Non-food sales jumped 40% during the week of discount day Black Friday, while like-for-like sales over the entire month rose 0.6%, up from a 0.4% fall in 2015.

Belfast Telegraph