Belfast Telegraph

Energy leaders Go for company rebrand

By Margaret Canning

Co Tyrone energy firm LCC Power is rebranding to 'Go Power' from the beginning of next month, the company announced today.

The change will bring the identify of the firm - part of the Lissan Coal Company family - closer to its fuel forecourt subsidiary, which operates unmanned petrol stations under the name Go.

LCC Ltd recently reported profits of £19.3m for the year ending September 2014, while LCC Power has around 20% market share of the business market. Clients include Fane Valley, Moy Park and SDC Trailers.

Shauna Forbes, director of LCC Power, said: "Due to the success and positive public response to the 'Go' branding within our fuel-based forecourts, we felt the interests of the business would be best served by creating a formalised approach to branding.

"The public has really taken to the modern approach of 'Go', and with customer service at the forefront of our minds, we decided this would be an ideal moment to align our company branding."

Belfast Telegraph

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