Belfast Telegraph

Jaeger jobs in Belfast go as high-end store to close

By Staff Reporter

Around 10 jobs are to be lost at high-end fashion chain Jaeger in Belfast as administrators begin the process of shutting down 20 stores across the UK.

AlixPartners was appointed last week to oversee the administration process following failed attempts by the company's private equity owner Better Capital to sell the struggling retailer.

AlixPartners said on Tuesday that it has earmarked 20 "financially unviable" stores to close down, employing a total of 165 people.

The 20 include Belfast's Arthur Street branch - the company's only full-price store in Northern Ireland. A closing down sale is now being held at the outlet.

It's understood a discount Jaeger at shopping destination The Outlet outside Banbridge in Co Down is still open, though further discounts have been applied to stock.

Better Capital has sold Jaeger's debt to a company understood to be controlled by the retail billionaire Philip Day, who heads up Edinburgh Woollen Mill.

Insiders expect all of Jaeger's stores to eventually close down, although the brand is likely to survive as part of the Edinburgh Woollen Mill stable, which also includes Jane Norman, Peacocks and Austin Reed.

There had been speculation that the label could be adapted into department store concessions.

The company formerly operated from Donegall Square West in Belfast city centre before moving to Arthur Street, after the location became known for attracting higher-end retailers such as Avoca, Cath Kidston and Jack Wills.

The former Jaeger is now a Patisserie Valerie.

It was the coffee shop's first outlet in Ireland.

It added another store later at Castle Lane in Belfast.

Belfast Telegraph