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Literacy firm spells out its global ambitions with recruitment drive


Enterprise Minister Jonathan Bell

Enterprise Minister Jonathan Bell

Aaron McCracken/Harrisons

Enterprise Minister Jonathan Bell

A literacy software company in Antrim is taking on more staff and investing in new products as it aims to boost sales.

Texthelp already employs around 119 people and is taking on a total of 25 new staff as it bids to boost exports to North America and Asia Pacific.

The company's software is aimed at companies and schools where there are people struggling with literacy, or learning English for the first time.

In its most recent results, the company - which is marking its 20th anniversary this year - had sales of around £9.68m.

Chief executive Mark McCusker said: "This investment is helping to drive substantial growth in the business and help us win new customers and increase sales. Invest NI's support over many years has been immensely important, helping us to grow and, in particular, to achieve export success around the world."

Enterprise Minister Jonathan Bell visited the company to hear about its expansion plans. He described it as a "highly innovative technology company that has built its success on investment in research and development and a strong export focus".

He added: "The company is expanding its portfolio of products to enable it to target the rapidly growing English language learning market and therefore requires additional staff with new skillsets.

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"Invest NI has offered the company £245,000 of support to help boost its workforce as well as a research and development grant of over £62,000 towards product innovation."

Its products include Read&Write software, which has a Google Chrome extension. It's also developed a reading software application called Fluency Tutor, and Browsealoud, a digitaltoolbar for websites.

It has sold its products and expertise in Europe, South America and South Africa.