Belfast Telegraph

Dunelm ups forecast for profits after sales boost

Homeware retailer Dunelm, which has five stores in Northern Ireland, has upped its profit outlook for the second time in as many months after weather helped increase sales
Homeware retailer Dunelm, which has five stores in Northern Ireland, has upped its profit outlook for the second time in as many months after weather helped increase sales

By Holly Williams

Homeware retailer Dunelm, which has five stores in Northern Ireland, has upped its profit outlook for the second time in as many months after weather helped increase sales.

The group said it had seen "very good" like-for-like sales growth since its third quarter update on April 10, particularly in May and June.

It cited weaker comparative trading from a year earlier - when sales edged just 0.1% higher - and "unseasonably favourable weather conditions this year".

The group now expects full-year pre-tax profits of between £124m and £126m.

This compares with £93.1m last year. Shares lifted nearly 6% after the profit cheer.

Dunelm has enjoyed a bumper financial year so far, with like-for-like sales up 12.5% in the third quarter. Its new ad campaign includes a sponsorship deal with ITV's This Morning.

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