Belfast Telegraph

'I think I was probably born to do just this'

A fan of rugby, Peter will be cheering on the Ireland squad in the World Cup
A fan of rugby, Peter will be cheering on the Ireland squad in the World Cup

Q&A: Peter Keeling

Q: Share with us the best piece of business (or life) advice you've ever been given?

A: Be true to yourself. Presumably what got you to leadership levels was people liking the real you, so unleash that person.

Q: What piece of advice would you pass on to someone who is starting out in business?

A: When starting a new business, stay focused or 'stick to the knitting'.

Q: What was your best business decision?

A: Taking a year out to spend at the Sloan School at the Massachusetts Institute of Technology (MIT). It allowed me to explore disruptive solutions to healthcare and, in particular, the untapped role of diagnostics in transforming healthcare.

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Q: If you weren't doing this job, what would be your other career?

A: Hmm. I think I was probably born to do this.

Q: What was your last holiday? Where are you going next?

A: Last holiday was in South Africa. Next holiday will probably be to spend some time in Donegal.

Q: What are your hobbies/interests?

A: I play the clarinet when I can and I love hill-walking.

Q: What is your favourite sport and team?

A: Tennis and rugby. I'll be plugging the all-Ireland rugby team at the Rugby World Cup.

Q: And have you ever played any sports?

A: I love anything with a racquet but I was useless at anything which involved kicking a ball.

Q: If you enjoy reading, can you recommend a book?

A: I am re-reading The Dingle War by Bob Davis. It's a funny story about how one person duped the world. It's quite relevant for our times, really.

Q: How would you describe your early life?

A: I was always pretty driven work-wise and very fortunate to have been given the opportunities to work overseas from 23 years onwards.

Q: Have you any economic predictions?

A: Yes. Politicians cause recessions.

Q: How would you assess your time in business with your company Diaceutics?

A: To see an idea on paper transform into a growing global leader driven by a talented group of people is a huge life privilege few have the opportunity to witness.

Q: How do you sum up working in the pharma sector?

A: It's frustrating and rewarding in equal measure - frustrating in that healthcare and recently precision medicine is increasingly priced to be affordable only by the few, rewarding in that when pharma put their shoulder into something, they can course the whole disease - think HIV, diabetes, heart disease and now breast cancer. All have been tamed by better testing and better treatment working in partnership.

Belfast Telegraph

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