Belfast Telegraph

Publican launches his own brand of whiskey

By Emma Deighan

A Co Antrim businessman has launched his own whiskey and is to revive a former Ballymena brand dating back to the late 1800s.

Vincent Hurl, owner of the Crosskey Inn located between Portglenone and Toome, said he launched Crosskeys 1654 on the back of tourism interest in his 17th century pub. He is now trademarking the once thriving James McAllister and Son's Old Irish Whiskey.

Crosskeys 1654, an eight-year-old single malt whiskey, is sold behind the bar at the pub for £48.99.

Mr Hurl studied a Masters in hotel and tourism management in 2013 focusing on Irish whiskey. That led him to consider establishing his own brand.

"I looked at the strength of the visitors coming here and the growth of Irish whiskey, especially in the US, and I thought I'll do my own brand."

Belfast Telegraph

Weekly Business Digest Newsletter

This week's business news headlines, directly to your inbox every Tuesday.

Popular