Belfast Telegraph

59. Chain Reaction Cycles

  • Chief executive: Will Kernan
  • Pre-tax profit: £8m
  • Employment: 384*
  • Pay bill: £11m

Chain Reaction Cycles was taken over in 2016 in a multi-million pound deal with rival Wiggle.

CRC’s growth into one of the world’s biggest online retailers had been a major success story.

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After the sale, the founders of CRC, the Watson family, left the board of directors.

Following the deal nearly 300 jobs were relocated from locations to Doagh, Carrickfergus and Ballyclare to Wiggle’s headquarters in Wolverhampton.

Last year another 20 jobs were under threat at its IT centre in Belfast.

The company said at the time that there had been “positive benefits” to the “business reset” since the takeover. It did not provide an update on its NI operations for this publication.

*Figure provided in latest company accounts

Chain Reaction Cycles

24 Boucher Road


BT12 6HR

Tel: 028 90 682703