Belfast Telegraph

Sky is the limit, says ad guru after acrimonious split from WPP

By Holly Williams

Sir Martin Sorrell has opened up about the toll of his split with advertising giant WPP, and revealed the "sky is the limit" as he builds up a rival empire.

The advertising guru said the past few months since his departure from WPP, which he built into the world's biggest PR agency after allegations of misconduct, have taken their toll.

But Sir Martin (73) said he needed to "get back on the horse", with his departure offering the chance for a fresh start to rebuild a digital-only marketing empire through his new venture S4 Capital. He said: "It's been a very difficult three months since April 14 and it hasn't been an easy time for me or my family.

"The best way is to get back on the horse as quickly as possible."

WPP carried out an inquiry into allegations that Sir Martin misused company funds, but details of the investigation were never disclosed. It was alleged the probe looked into whether he used company cash to pay for a sex worker, claims Sir Martin has "strenuously" denied.

The WPP board has come under fire for its handling of his departure, which included a bumper £20 million payout. He is also not hampered by a non-compete clause. The row with WPP shows no signs of dying down, with his new venture S4 Capital winning a high-profile battle to buy Dutch firm MediaMonks.

But his spat with WPP is likely to rumble on. In a cryptic comment on the affair, he said the "time will come", suggesting it is far from forgotten.

Belfast Telegraph

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