New £131k Lamborghini SUV – is nothing sacred any more?
Lamborghini has finally unveiled its first SUV, the Urus.
The Italian supercar maker became the latest manufacturer to succumb to the SUV steamroller sweeping the motor industry.
Many thought that luxury and supercar manufacturers like Lamborghini, Ferrari, Aston Martin, Porsche and others would shrug off the 4x4 tidal wave as incompatible with their brand values.
But that’s been swept away by one simple reality: consumer demand.
First, Porsche took the plunge with the Cayman SUV, which turned out to be wildly popular.
One by one the big premium and super-premium brands followed: brands like Maserati with the Levante, and Bentley with its Bentayga model.
In 2018, Rolls Royce will bring its Bentayga-rivalling Cullinan SUV to market.
2019 will see an Aston Martin sport utility vehicle in the shape of the DBX model.
And now even Ferrari has finally yielded to the inevitable, with company boss Sergio Marchionne confirming they will build an SUV (although it’s likely to be 2020 or further out before we see it).
Whilst many purists think SUVs aren’t proper driving cars and certainly not sports cars, manufacturers are having to turn previous logic on its head and embrace SUVs, even if they were previously anathema.
From now on, in car design, nothing will be sacred any more.
The £131,000+ Urus may not be a sports car, but it sure as hell performs like one.
Technically speaking, Lamborghini has been in this market before, with the Jeep-like LM002 which was produced for six years in the late 80s/early 90s.
Demand didn’t exceed expectations, however, and the model stuck out like a sore thumb in company’s model line-up.
Modern incantations of SUVs much more closely resemble their saloon cousins, and fit snugly in a manufacturer’s range.
So, after all the palaver, what’s the Urus like?
It has a 4.0-litre twin-turbocharged V8 engine - the first officially seen in a Lamborghini - that produces 641bhp and 850Nm of torque.
This unit is mated to an eight-speed automatic transmission, and a four wheel drive system using the same active torque vectoring via a rear differential and rear-wheel steering was seen on the Aventador S supercar.
There are six driving modes: Strada (Road), Sport, Corsa (Track), Neve (Snow), Terra (Off-road) and Sabbia (Sand).
Top speed is 190mph, and it manages the sprint from 0-60mph in 3.4 seconds.
It’s coupe-like in spirit, with frameless doors and huge 21 or 23-inch alloys shod in exclusive Pirelli P-Zero tyres.
The cabin is as luxurious as you’d expect at this price, with 616-litres of boot space – amazing for a Lamborghini!
The rear bench can be replaced with two sports seats for added excitement.
Prices start at £131,500, and the lucky first customers should be driving theirs by the spring.
Belfast Telegraph Digital