Madonna has been signed up as the face of Versace's new Spring/Summer 2015 collection.
The fashion house has released a series of sexy photographs of the pop star modelling their designs, titled Madonna for Versace, and Donatella Versace has hailed her as a "true icon".
The designer said: "Madonna is one of the true icons of Versace. I am thrilled to have my friend and the most powerful and directional artist as the face of Versace for Spring 2015."
Madonna replaces Lady Gaga, 28, as the face of the brand - which may comes as a blow for her young pop rival, who she has accused of copying her in the past.
Meanwhile the 56-year-old singer and fashion icon has vented her frustration at her new music being leaked online by smashing up her iPod.
Two tracks by the Queen of Pop - Rebel Heart, featuring DJ and producer Avicii, and Wash All Over Me - were leaked on the intermet over the weekend and Madonna has hit back at the culprits.
She posted a picture of a smashed gadget on Instagram with the caption: "This broken ipod is a symbol of my broken heart! That my music has been stolen and leaked! I have been violated as a human and an artist!"
Her manager Guy Oseary also tweeted: "I would be grateful to any @madonna fans that can assist us in finding those responsible for the leak.. We appreciate your help.."