Belfast Telegraph

Oh Yeah... a week to toast our musical eminence

By Amanda Poole

The countdown is on to Belfast Music Week, which promises to be the biggest musical extravaganza the province has ever seen.

The celebration of our vibrant music scene takes place in the run-up to the MTV Europe Music Awards on November 6 — and there will be over 170 events, including five top gigs in the Ulster Hall.

Stuart Bailie, director of the Oh Yeah Music Centre, said the event, now in its second year, will feature an unprecedented line-up of music acts including|classical, blues, reggae and rock.

“It’s going to be massive,” Mr Bailie said. “We mucked in last year to rustle up an event, but this year we’ve had time.”

Key industry figures from California and New York will also be in attendance to check out new talent and host workshops.

Music tourism is rising and Northern Ireland is reaping the rewards, with key festivals contributing millions to the local economy.

Last year’s event featured 100 gigs that brought around 63,000 people into the city and generated more than £1.1m.

Organisers say this year’s event will be bigger, better and even more profitable.

“It’s a great opportunity for Belfast and at the centre of it all are these five events at the Ulster Hall, celebrating so many amazing acts,” Mr Bailie added.

“We will be raising the temperature the whole week and I think hotel occupancy is already nearly at 100%.

“Our artists and performers have sold over 100m records. It’s a billion dollar industry and we should be properly proud of it.”

A full programme of events will be unveiled later this month and can be seen at

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