Olly Murs has said he may have discovered one of the secrets of his success.
The star said he tries not to think about why it's gone so well since he appeared on The X Factor.
But he said: "I suppose it's because I'm like an old-fashioned entertainer... I really don't know.
"I was very lucky when I came off The X Factor that there was a niche for an entertainer like me, and I don't think there was anyone out there that was doing what I was doing, but I try not to analyse it too much."
Olly is about to release his fourth album, Never Been Better.
"I've done a bit of everything, TV and radio presenting, and I think that's helped me," he said. "People seem to like what I do, and feel like they know me and what sort of person I am. It starts with my music, though, and the rest stems from there."
:: Olly Murs' new single Wrapped Up is released today (November 16), and his fourth album Never Been Better is released on November 24.