Belfast Telegraph

Sales boom for Taylor Swift album

Taylor Swift's new album has sold almost 1.3 million copies in its first week.

Nielsen SoundScan said 1989 earned the largest sales in a week for an album - 1.287 million - since The Eminem Show sold 1.322 million units in 2002.

The 24-year-old is the only artist to have three albums push more than one million units in their debut week: 2012's Red sold 1.208 million and 2010's Speak Now sold 1.047 million copies.

Her fifth album features the smash hit Shake It Off and she will launch a world tour next year.

Shake It Off was the most-played song on Spotify last week but in a savvy business move Taylor pulled her music from the streaming service.

That meant a large number of fans would have only one option to hear her new album - buy it - which hundreds of thousands have already done.


From Belfast Telegraph