Taylor Swift releases Lover music video hours before album debuts
Swift unveiled the video during a YouTube live event.
Taylor Swift has released the music video for her single Lover, hours before the release of the highly anticipated album of the same name.
The pop superstar hosted a YouTube live event on Thursday, giving fans a few final details about the album, which will debut at midnight Eastern Time in the US.
Discussing the inspiration for Lover, Swift said it comes from a “free, romantic, whimsical” place and is a “natural continuation” of her life.
From a studio in New York, joined by fans fans both in person and online, Swift read excerpts from her old diaries, some of which will feature in the deluxe version of Lover.
She told the audience: “Metaphorically I’ve been sharing my diary entries with you for years.”
After performing an intimate rendition of The Archer, one of the tracks from Lover, an emotional Swift introduced the Lover music video, which she co-directed alongside Drew Kirsch, who also worked on her You Need To Calm Down video.
Swift stars opposite Christian Owens in the video, which takes place inside a snow globe.
Earlier in the live show, Swift had introduced British fashion designer Stella McCartney, who she has worked with on a surprise fashion collaboration.
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#StellaxTaylorSwift is coming soon 💘 It’s been SO much fun to work/dream up cute stuff with my friend @stellamccartney to create a line inspired by my new album Lover. Can’t wait to show you what we've been working on and tell you more about the pop up shop at the @YouTube Live event this Thursday at 5p ET! Sign up to receive more info at TaylorSwift.com and StellaMcCartney.com
McCartney, the daughter of former Beatle Sir Paul McCartney, walked fans through clothing rails, explaining the inspiration for the pieces.
She described herself as a “summer of love child”, while pointing to the pastels and tie-dye colours used on the clothes.
McCartney also said the clothing – including T-shirts, jumpers and bomber jackets – was made to be “genderless”.
“It’s about love”, she added.