Ben Fogle has landed a new role as an NBC News correspondent, reporting quirky UK tales for US viewers.
The adventurer - who has trekked to the South Pole and rowed across the Atlantic for TV challenges - has landed a two-year stint as a London-based correspondent.
Ben, whose duties will include covering April's royal wedding and next year's London Olympics, said: "I hope my role will help highlight the UK to the US."
The adventurer has now abandoned plans for a mammoth cycle ride, crossing the US from north to south, with friend and Olympic medallist James Cracknell.
James suffered serious head injuries last year when he was was knocked off his bike while working on another TV programme.
The pair have decided not to continue with the 2,700-mile Tour Divide challenge after a "long debate".
Steve Capus, president of NBC News, said: "Ben has an incredible passion for telling stories, combined with the drive to go out to the world's most remote places to find them."