Belfast Telegraph

Hoodie Liam Neeson gets behind son's clothing range

By Ivan Little

Oscar-nominated actor Liam Neeson has 'Taken' to the catwalk to show off the new clothing range created by his son, who has launched a career as a fashion designer.

The Ballymena star has modelled some of 20-year-old Daniel's creations for his new company's environmentally-friendly collection of baseball hats, trousers, T-shirts and jumpers.

And Liam has also appeared in a video wearing one of his son's designs, which he described as "cool", adding: "I love this sweatshirt. I wear it all the time. This is great for athletes, boxers and UFC trainers."

Daniel, who is studying theatre and digital media production at Tulane University in New Orleans, has called his new range Pine Outfitters, whose motto is Embrace Your Wild Side: Save Trees.

And to underline his commitment to the environment, Daniel has promised that for every product that is sold his brand will donate a tree to America's National Forest Foundation.

In his company's mission statement Daniel said his products were targeted towards people who were fashionable and rugged and keen on the outdoors.

Last month Daniel launched a pop-up shop in New York for a week. He said: "My father's been supportive along the way. Whatever endeavour I decide, he's been on my back helping me, not just emotionally, but supporting what I do. He really loves that. I can't be more thankful for that."

In the week that the pop-up shop was open in the Soho area of the Big Apple, Pine Outfitters was able to finance the planting of 669 trees in America.

Daniel Neeson

Daniel, who said that his father also gave him fashion tips, revealed that designing clothes was the last thing on his mind when he was growing up.

He added: "I was a massive athlete. I loved to play sports like hockey, soccer and tennis."

He said he had always dreamt of a career in entertainment but the idea for Pine Outfitters came to him in class and he consulted a friend in Los Angeles about how to set up his own firm.

His dad wore some of his son's clothes during recent TV appearances in America and posted an Instagram photo of him wearing one of Pine Outfitters' T-shirts.

Daniel's unisex clothes range in price from $45-$350 (£35-£270) and the company starts an online sales service next month.

Last year Daniel also started up his own Willowglen landscaping company based in Dutchess County in New York, which offers "experienced services including stone work, landscape design, lawn mowing, hedge removal and more".

But Daniel, whose actress mother Natasha Richardson died in 2009 in a skiing accident, said he still hoped to follow in his parents' footsteps into the movie business - not as an actor, but rather as a Hollywood producer.

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