Belfast Telegraph

Jersey Shore blues for clothes firm

Mike "The Situation" Sorrentino and his fellow Jersey Shore cast members have been offered money by a clothing company - so they'll stop wearing the brand on the show.

Abercrombie & Fitch Co says in a news release that it's concerned that having Sorrentino seen in its clothing could cause "significant damage" to the company's image.

Abercrombie says a connection to The Situation goes against the "aspirational nature" of its brand and may be "distressing" to customers. The Ohio-based retailer says it has offered a "substantial payment" to Sorrentino and producers of the MTV show so he'll wear something else.

The company says it also is making the offer to others in the hard-partying cast.

An MTV spokeswoman did not immediately return messages for comment.


From Belfast Telegraph