Katie Hopkins's celebrity debate show has been cancelled by digital channel TLC following poor ratings.
If Katie Hopkins Ruled The World drew an average overnight audience of just 69,000 viewers on its August 6 premiere.
A second series is unlikely to be commissioned. "I don't think we'll see that again," an insider told the Press Association.
Hopkins was unable to turn her significant social media presence, at that time numbering over half a million followers on Twitter, into viewer numbers for TLC.
Conversely, Katie Hopkins: My Fat Story became TLC's highest rated programme ever when it debuted with an overnight average of 257,000 viewers in January.
If Katie Hopkins Ruled The World saw t he controversial columnist joined each week by celebrities, including The Only Way Is Essex's Gemma Collins and Celebrity Big Brother housemate Liz Jones.
Each guest proposed a rule for improving society. After a debate, the studio audience voted for the preferred proposal.
Among the more notable moments, Hopkins branded an audience member "a raging, angry, fat person in a pink jacket" and called writer Jones "a bit weird".
Talking about her show just before its debut, the former candidate of BBC One's The Apprentice said she would be "the little voice" of her viewers.
"People often tell me that I say the things they think, but don't have the courage to say," she said. "In this new show I'll be the little voice inside their heads."
Despite the end of If Katie Hopkins Ruled The World, TLC will continue its relationship with the TV star.
She is set to appear in Katie Hopkins: Fat Story One Year On, a one-off follow-up to My Fat Story which will be broadcast on January 2.
Many who read Katie Hopkins’ Sun column, in which she described migrants as “cockroaches” and suggested we turn “gunships” on boats full of refugees fleeing humanitarian disasters to stop them landing in the UK, were left outraged by her comments.
Katie Hopkins inspired the wrath of thousands when she described migrants desperate to reach Britain following humanitarian disasters in their own countries as “feral humans” and suggested the government deploy “gunships” to stop them landing on shore.
Two things have been clear for years: a) Katie Hopkins has cleverly built a popular, personal brand on provocative views that tend to to demonise people she doesn’t like, and get a rise out of people who don’t like her; b) the best way to respond is not to respond at all.
Katie Hopkins is likely rubbing her hands with glee as she faces a Twitter backlash, after she wrote that “coffins” and “bodies floating in water” would not dissuade her from the idea that gunships should be used to deter migrants.