Make-up masterclass: Every eyebrow style and how to ace them
Paddy McGurgan is one of NI's best-known beauty experts and this week he'll tell you all you need to know about the latest products to use on your brows
In the past eight to 10 years, brows have become a massive statement in most, if not all, make-up routines. As a make-up artist, one of the questions I find myself asking all my clients is: how do you prefer your brows? There are so many different styles, finishes and products available, and I am going to break these down, so you can find the perfect brow for you.
Fluffy brows are one of the latest trends to sweep the beauty community. Notably loved by model Cara Delevingne, this trend involves allowing your brows to look naturally full and almost unruly. There are so many ways to create this effect but I personally love using Soap Brows by West Barn Co (£12.95), a new product, available instore at our Make Up Pro Store, which I am obsessed with. Soap Brows is designed to help you achieve groomed, fuller looking, natural brows. The formula has an instantly thickening effect with extra hold for beautifully styled brows that last all day long.
Instagram full brows
Instagram brows are particularly popular among younger ladies, who tend to love a strong, arched eyebrow. This usually involves using a strong depth of colour as well as applying product throughout the brow to raise the arch and to give the lid more space for eye shadow application. I have found that the best way to create a strong eyebrow quickly and easily is by using a pomade, as this will provide versatility and a deep colour. For this, try Revolution's Eyebrow Pomade (£6) which is completely smudge proof and perfect for long lasting flawless brows. I always recommend using a sharp angle brush to apply this with because you will have more control with the product.
If you have coarse hair or naturally full brows, you are very lucky because that means you require minimal product on your brows. Using a tinted gel will add a small amount of colour to your brow and hold them in place, based on your preference. One of my favourite brow gels is Benefit's Gimme Brow (£20.50). This combs your brows into place and will really help you when you go to fill in your brows as the all hairs will stay in place so you get a clean, crisp line.
I love using an eyebrow pencil on my more mature clients. I find that these are easier for clients to use, as they can be sharpened, meaning the client can achieve the finish they prefer by sharpening the product and also by the pressure they place upon it. I adore using Kevyn Aucoin's The Precision Brow Pencil (left, £21) because the dual-ended tool comprises a spoolie brush to shape and sculpt and an ultra-thin pencil that draws on individual hairs for a natural look. It is so easy to achieve fuller, defined brows with this pencil - and it's enriched with vitamin E to strengthen hairs and prevent breakage.
My all-time favourite product for natural styling has to be Illamasqua's Eyebrow Cake in shade Thunder (£18, Make Up Pro Store). This is a product that I use on myself and my clients. I believe this is best used wet - simply spray a small amount of water onto the cake and you will get more naturally-pigmented hair strokes. I really adore this versatile product as I am able to achieve the most natural brows or strong Instagram brows, depending on the amount of product I use and the pressure I place on the eyebrow brush.
Eyebrow powders offer a softer approach to filling in your brows and are perfect for those who prefer a subtle brow. I always recommend purchasing a brow powder palette, simply because you are able to mix colours for your desired shade, and use lighter tones towards the start of the brow and darker towards the tails to define. Try out Rimmel London's Brow this Way (£5) which is ideal for anyone with problematic brows caused by over-plucking, sparse hairs or growth issues. Again, use a sharp angle brush so you can create natural hair strokes to disguise any sparse areas.
Paddy's top tips for achieving bespoke eyebrows
1. Do a little bit of research on your beauty therapist as you need to make sure you are completely happy with the person doing your brows. Do not be afraid to tell them how you like your eyebrows waxed and tinted.
2. Invest in a good eyebrow brush as this will be the staple product in your routine - and keep it in shape to maintain precision.
3. If you have any regrowth under your brows, simply counteract with a cream concealer and blend it into the skin.
4. If you apply too much product, simply use a spoolie brush to comb through your brows to give a real hair effect.
5. Your brows are sisters, not twins, so don't worry if they are slightly different. This is normal, but do try to get them as similar as possible.