Belfast Telegraph

Make-up masterclass: How to recreate Paddy McGurgan's Halloween devil look

Paddy McGurgan is one of NI's best-known beauty experts and each week he tells us all you need to know about the latest make-up techniques and trends

It's the most wonderful time of the year - and I don't mean Christmas. Halloween has drastically changed since I first began my make-up career. When I told someone I was SFX and character make-up-trained, they would look blankly at me. Here is your step-by-step guide on how to raise hell this Halloween with this devilish look that I have created.

Although this is a creative and out-there Halloween look, I still always use a primer. I want the skin to look as nourished and plump as possible. For this, I use Illamasqua Hydra Veil (£33, Make Up Pro Store). Take a pea-sized amount on the back of your hand, then massage into the skin with your fingertips, especially in dry areas such as the forehead, nose and chin. I use this on all my clients that have normal/dry skin as I can actually see the skin relaxing in front of my eyes. This will make your base products apply much easier and the skin will appear poreless and seamless.

There are so many different types of products you can use to achieve your blood-red base. You can use a water-based paint or product - as this is water-activated, your coverage will be low to medium, so you will have to build this up quite a bit. However this is perfect for someone who wants a sheer, natural base to place glitters and pigments over. When light hits this, the pigments will appear more striking as the base is low-coverage. However, for this look, I needed full coverage - try Kryolan Supracolor in shade Youth Red (£16.30).

One of my biggest tips for a creative look is to stick to your beauty make-up routine. The next step, after you apply your foundation, is to set it. In this instance, I am setting with a matte red eyeshadow. This will hold my base in place and will also add pigment and added coverage to some areas. Try KIKO Eyeshadow in shade Matte Red (£2.50)and use a flat brush to press onto the skin.

Even a devil needs to be contoured. Use a deeper red shadow than the one you used to set your base. I used Cozzette Eyeshadow in shade Passion (£11) on the cheekbones to shape and define, and on the forehead to create a contoured devilish look.

Once you have set your base, this is where the fun begins. Apply black cream liner across the entire lid, then add a black eyeshadow to set. For this I used Make up Studio Black Cream Liner (£13.50) and Illamasqua Obsidian Eyeshadow (£17). You don't want the eyes to be entirely black, or you will lose the beauty element, so blend your harsh black edges with a purple shadow such as NYX Eyeshadow in shade Ultra Violet (£3.50). To open up the inner corner of the eye, I use a gold pigment to create brightness - always use a flat eyeshadow brush to pack on maximum product and to avoid fall-out onto your base.

For the lips, use the same black cream you used on the lid. If you intend to photograph your look, apply a matte shadow on the lips for a matte effect, but if this is for all-night wear, a shadow will tend to crack and may not be a look for a night on the town.

I adore using pigments, glitters and iridescence when creating a Halloween look, and I love the way light hits the products and can appear in an array of different colours and tones. On the cheek and inner parts of the face, I use a white/purple iridescence. This will give off small glimmers of light as the face moves, but is not overpowering yet is quite a high-impact look. For this, try NYX Pigments in shade Nightingale (£6).

Next, bring your red shadow down the neck, and at the base of the look add the black cream liner. As these are both cream products, blend the edges where the colours meet, then set with your colour shadows to ensure a seamless finish.

The headpiece was actually created from scratch. If you are not a dab hand at this, opt for Devil Horns at Accessorize (£6.50). To create my headpiece, I used Kryolan Liquid Latex (£12.50) then 3rd Degree Sculpt Gel to mould it, then I left it to dry and harden. I then spray-painted the piece black all over, then added red spray for a two-toned effect.

I love using contact lenses in my Halloween looks - they really give the look an added effect. Always use your lenses with caution and make sure you buy from a reputable seller.

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