Amy Uprichard is all smiles as golfing superstar Rory McIlroy plants an affectionate kiss on her cheek.
The young cancer sufferer is one of many children and teenagers who will benefit from a £1m donation made by McIlroy to the Daisy Lodge short-break centre in Newcastle, Co Down.
The holiday centre provides respite care for young people with cancer and their families, offering a home-from-home, therapeutic base in a stunning setting.
The world's number one golfer visited Daisy Lodge earlier this week to launch the Cancer Fund for Children's new centre and to spend time with its guests.
Pictures of the 25-year-old Holywood man posing with some of the children affected by cancer made local and well as international headlines as the sports hero revealed his softer side.
The generous £1m donation was made to Daisy Lodge through the golf hero's own Rory McIlroy Foundation. A family friend, who runs the foundation for McIlroy, pointed him in the direction of the respite centre, and McIlroy arranged to visit it last Christmas Eve when he was home.
In an exclusive interview with the Belfast Telegraph this week, McIlroy said he knew immediately he could help make a difference.
"Building had already started when I came down on Christmas Eve last to have a look and I was blown away by the whole concept and the children and their families I met here," he said.
"It was a time of year for families and it struck a chord. I decided there and then that this was a place I wanted to help in any way I could."
McIlroy said he wanted the young cancer sufferers to be treated like "royalty" at Daisy Lodge and was determined the accommodation and food would be first-class. "They've thought of everything here to help families and when you see the smiles on the faces of the children, you know it is the right thing to do, to get involved," he said.
After mingling with the young guests and their families, McIlroy said it was a "privilege" to be in a position to help
"Life has given me so much and I want to give something back in a place close to my heart," he said.