Shave or Dye, that is the question!
The Ulster Cancer Foundation (UCF) in partnership with BT, is challenging men across Northern Ireland to Shave or Dye their hair to raise cash for this year’s men’s health campaign.
The charity is asking offices and workplaces, pubs, hair salons and sports clubs as well as individuals across Northern Ireland to get involved in the fun event and do their bit for men’s health.
Launching the fundraiser, Joyce Savage, UCF’s Head of Appeals and Marketing, said: “We are throwing down the gauntlet to men and are calling on them to get the chop or add a little colour to their lives for this worthy cause.
“You can go for a Number One all over, a red Mohican, or Coco the Clown tufts on the side of your head, whatever takes your fancy. You could do a lot worse than follow the example of David Beckham and give yourself a whole new look and raise cash for UCF at the same time.
“Cancer has a major impact on the health of men in Northern Ireland. Each year almost 6,000 men here are diagnosed with some form of the disease – that’s a shocking 22 men every working day. Around 2,000 lose their lives to cancer each year.
“We are indebted to the on-going support from BT and their creative input into this initiative. They have been extremely generous with their expertise, helping us with outdoor advertising and graphics.
“The money we raise will go towards helping cancer patients and their families across Northern Ireland and will fund services including support groups, counselling, health checks and advice, education programmes, smoking cessation clinics, Male Quick Fit sessions, art and creative writing therapy."
Peter Morris, Director of Consumer and Corporate Services, BT, said: “We are delighted to offer our ongoing support to the Ulster Cancer Foundation and in particular for their hair-raising initiative. Our own peoples’ health and wellbeing is of paramount importance to BT, and our relationship with the charity provides us with the added opportunity to educate and raise awareness and understanding of men’s health issues in general”.
It is only £10 to register for Shave or Dye and all that is asked is that you raise a minimum of £50 sponsorship. Once you have registered, you will be sent a pack which will include an iconic Shave or Dye T-shirt, poster, sponsorship details plus information about men’s health and how/where the money raised will be spent.
Remember to encourage your friends to get in on the action by posting your new hair-raising image on your Facebook page along with donation details.