Belfast has been named the smile capital of the UK according to a detailed analysis of snaps taken throughout the city.
Thanks to the virtues of modern technology, analysis carried out on over 100 million Instagram photos from across the UK found Belfast came out on top with the most smiles.
That makes Belfast the 'happiest' city in the UK.
Jetpac analysed the thousands of images to come up with a 'smile score' - putting the city ahead.
Pictures taken in bars and nightspots across the city have put The Parlour Bar, close to Queen's University, in front as the 'happiest' place to be in Belfast.
Familiar names such as Lavery's bar, The Hudson and 21 Social also feature in the top 10 list.
Belfast was the only city in Northern Ireland to make the list.
Salford in the Greater Manchester area came bottom.
TOP 10 HAPPIEST CITIES IN UK
9. Newcastle upon Tyne
TOP 10 'HAPPIEST' PLACES IN BELFAST
1. The Parlour Bar
2. Springsteen's Diner
4. 21 Social
5. The King's Head
7. Filthy McNasty's
10. The Hudson Bar
Belfast Telegraph Digital