Two members of staff were left "very badly shaken" after a terrifying armed robbery at Noel Grimley Electrics on Andersonstown Road in west Belfast.
A gang of robbers struck on Monday morning, but police issued first details yesterday. Four masked men approached a member of staff as he was opening up the shop shortly before 8.30am.
He was forced into the premises and threatened with what is believed to be a sawn-off shotgun, police said. His hands were tied behind his back, a hood was put over his head and he was made to go into a storeroom.
A police spokesman said: "When a second member of staff arrived, he too was forced into a storeroom.
"The two men did not receive any injuries. However, they have been left very badly shaken."
Sinn Fein councillor Matt Garrett said: "This is a well-known local business that has been on the Andersonstown Road for decades.
"Our thoughts are with the staff who have been left shaken."
Grimley's said TV sets ranging from 22in to 55in were stolen along with 9in tablets.