Up to 50 jobs are being created by computer giant Dell as it establishes a new research and development centre in Ireland.
The company's Cherrywood base on the outskirts of Dublin has been chosen for investment in a team of software engineers to drive development of its online business.
Jobs will also be available for technical programme managers and test engineers to help roll out the first phase of the new R&D centre, which will grow the computer maker's internet sales.
Jobs Minister Richard Bruton toured the facility as part of the launch.
"A key part of the Government's jobs plan is attracting investment and employment from some of the biggest multinational companies in the world," he said.
"What we are increasingly trying to do is to deepen the impact of these investments, so that we attract higher value activities which bring more benefits to their local area."
Operating in more than 100 countries and 34 languages, Dell.com is one of the largest online retailers in the world.
Its R&D commerce base is being developed in Cherrywood on the back of the decision in September last year to base Dell's financial services business for Europe, the Middle East and Africa in Ireland.