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Milkybar cutting back on sugar in new health push

By Josie Clarke

Nestle is reformulating the Milkybar to make milk the main ingredient in its latest effort to remove sugar from its products.

The percentage of milk in the new recipe has increased from 26% to 37.5%, which allowed for the removal of sugar, Nestle said.

The new products will remain free from artificial flavours, colours, preservatives and sweeteners.

Nestle said the reformulation would remove almost 350 tonnes of sugar and 130 million calories from UK public consumption, part of its pledge to remove 10% of sugar from across its total confectionery portfolio by next year.

It follows the recent launch of Nestle's reformulated KitKat 'Extra Milk and Cocoa'.

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