Royal baby: Global media frenzy over Kate and Will's boy or girl
As the world waits to find out if Kate and William's first child is a boy or a girl, the media frenzy surrounding the royal birth has gone into overdrive as it tops news agendas across the globe.
The impending birth dominated the world's media from the moment the Duchess of Cambridge's labour was announced at 7.30am.
Social networks and blogs were swiftly awash with discussion as websites and TV stations around the world turned their focus on to the main event.
British news outlets pushed political debate, showbiz revelations and sporting results straight down the schedules and their foreign counterparts swiftly followed suit.
The Sun led coverage in the UK with the headline "Heir It Comes!" on its website.
"At last! Wait is finally over," said the Daily Mail's online publication, while other news sites offered constant live updates, endless commentary and pictures documenting the Duchess's closely-watched pregnancy.
Newspaper websites from France to Australia brought the royal birth to the top of their home pages.
As the rest of the world woke up, news broadcasters and websites in the United States also began presenting coverage.
When not reporting on the birth, American news channel CNN showed live footage from a webcam outside St Mary's Hospital in London at the bottom of the screen, while ABC News displayed a live feed.
The Washington Post offered readers an online "royal baby name generator" and the New York Times also went big on the birth.
Meanwhile, hundreds of lenses were trained on the entrance to the hospital's Lindo Wing, outside which the world's media has been camped in anticipation of the new arrival for a number of weeks.
With the long wait almost over, photographers were poised to capture the first images of the infant.
The subject accounted for seven of the top 10 trending topics on Twitter within a couple of hours.
Belfast Telegraph Digital