Marlboro Man Winfield dies at 85
Darrell Winfield, o ne of the last of the Marlboro Men, has died in Wyoming.
Winfield, 85, died on Monday at his home in Riverton, Davis Funeral Home said.
The Marlboro Man was a macho cowboy whose image in advertising from the 1950s to the late 1990s made filtered cigarettes more appealing to men. Previously Marlboros were marketed to women.
Winfield's rugged good looks made him the face of Marlboro cigarettes in magazine and television ads from the 1960s to the late 1980s.
The Leo Burnett ad agency discovered Winfield in 1968 while he was working on the Quarter Circle 5 Ranch in western Wyoming.
Winfield, born in Little Kansas, Oklahoma, is survived by his wife, son, five daughters and several grandchildren.