Fermanagh is enjoying global exposure like never before, as eight of the world’s most powerful leaders have attended the G8 summit in the Lough Erne Resort, said Tourism Minister Arlene Foster.
More than 80 venues throughout the UK were considered before Fermanagh was selected as the location for the 39th Summit. Hundreds of journalists from all over the world have Northern Ireland to see and experience for themselves the location of this year’s Summit.
Speaking after a visit to the media centre at the Killyhevlin Hotel earlier this week, where 600 accredited media were based, Arlene Foster said: “The global media spotlight has focused on Fermanagh this week as the G8 leaders arrived in town. Images of the magnificent Lough Erne Resort, the tranquil lakes and the beautiful idyllic Fermanagh scenery have been broadcast to a worldwide audience of many, many millions.
“The G8 has generated a massive amount of positive publicity for Northern Ireland. Over the last few days, we have been able to show the world how our country has changed and that visitors will find a warm, welcoming, creative, cultural and forward-thinking region.”
Over recent weeks, the Northern Ireland Tourist Board, Invest Northern Ireland and Tourism Ireland have been working together to raise the profile of Northern Ireland in order to encourage investment and change perceptions.
Arlene Foster continued: “As a native of Fermanagh I am, of course, always pleased to promote this part of the country. I feel privileged to be Tourism Minister and to be able to tell the world about the amazing things Fermanagh can offer visitors.
“On Monday night, I attended an event in Castle Coole for international media and I have been talking to journalists from around the globe about what Northern Ireland has to offer as a location to visit, invest in or buy from.
“The aim is that when these journalists return home they will be well equipped to spread the news about the positive experience that they enjoyed, thereby encouraging more visitors to visit Fermanagh and Northern Ireland so they can experience it for themselves.
“There is no doubt the interest generated from international media coverage will promote tourism and attract foreign direct investment to help grow our local economy. Northern Ireland may be a small place, but we want the world to know that we think big, we aim high and we achieve.”