Belfast Telegraph

Irish FA's deal with Vauxhall comes to end of the road

By Mark Mann-Bryans

Northern Ireland, England, Scotland and Wales will all be seeking new main sponsors, with Vauxhall ending a seven-year partnership with the home nations after the 2018 World Cup.

Northern Ireland's current success puts the Irish FA in a strong position to attract a new sponsor.

The car manufacturer has been leading sponsor for the four nations since 2011, but revealed yesterday that the agreements would come to an end next summer.

Vauxhall said in a statement that it had "agreed to explore other opportunities to continue its relationship with the FAs beyond the conclusion of the existing contracts''.

In the statement Vauxhall also spoke of the pride of working alongside all four nations and said it was now looking to move resources into other areas.

"Since 2011, Vauxhall has been very proud to be the lead sponsor for each of the four Home Nations football associations, the first time this has ever been undertaken by a major organisation," it added.

There could still be scope for further sponsorships, with the Football Association hopeful of "a lower-level partnership".

The British car maker played a major role in media activities and across social media platforms, especially at last summer's European Championships where Northern Ireland, England and Wales all competed.

Belfast Telegraph

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