Harry Kane's new five-and-a-half-year contract was the main talking point during what was a frantic day of transfer activity at Tottenham.
A graduate of the north London club's academy, the 21-year-old has this term racked up an impressive 20 goals in all competitions.
That form has seen Kane rewarded with a new and improved contract at White Hart Lane, despite having only signed a new deal with Spurs back in August.
The new contract will see the England Under-21 international remain at the club until 2020 and could prove to be one of the deals of the deadline day.
"It's been a great past six months," Kane told the club's official website. "I feel whenever I play I will get chances and get goals and that is what has happened this season, which I've been really happy about.
"Hopefully I can push on and things will go even better. I just want to get better as a player. I am still 21 and have a lot of football ahead of me.
"I have been at Spurs since I was 11 and have always loved the club. I just want to keep working hard and do my best for the club."
Kane's fine form has seen Emmanuel Adebayor drop down the pecking order, pushing him towards what at times looked like a deadline-day exit.
QPR and West Ham were both linked to the Togo striker, yet no deal materialised.
There were, though, a number of departures from White Hart Lane, with long-serving Aaron Lennon joining Everton on loan until the end of the season.
A star of the Spurs team under Harry Redknapp and Andre Villas-Boas, the 27-year-old has since dropped down the pecking order and will look to relaunch his career at Goodison Park.
Benoit Assou-Ekotto, another favourite of Redknapp, was released having not represented Spurs since May 2013, while Jordan Archer, Nathan Oduwa and Emmanuel Sonupe moved on loan to Millwall, Luton and St Mirren, respectively.
It was not just outgoings in north London, however, as Dele Alli arrived from MK Dons for a reported £5million.
The 18-year-old midfielder has penned a five-and-a-half-year contract but will spend the rest of the season on loan back at the League One club.
"It's a massive club and I'm really happy to be here," Alli said. "I'm looking forward to meeting all the lads and getting to work with the manager. It's a dream come true.
"I like the way the manager has been working, developing the youth and bringing a lot of young players in. I wanted to come to a club where the manager puts a lot of trust into young players.
"I'd love to play for Spurs and play at White Hart Lane. It won't be easy and I'll have fight for my place in the team but I'll work hard to do that."