Liverpool Twitter poll backfires
With a Twitter following close to a million people, Liverpool discovered yesterday how a tweet can come back to bite you.
Asking fans who they wanted to replace the fired Kenny Dalglish was interpreted as an attempt to crowd-source the next manager.
The official club account tweeted: "Who do you want to replace Kenny Dalglish as LFC manager? Reply with your suggestions and reasons."
The tweet was deleted within 30 minutes and replaced with: "Context of our last tweet seems to have been misunderstood – we were simply looking for fan views to include on a fun online feature."