He may be a hard-nosed competitor on the track, but Ballymoney road racer Michael Dunlop has shown his softer side, agreeing to spearhead a fund-raising campaign for two-year-old County Tyrone child Annie Dee Quinn - starting this weekend at the Metzeler Ulster Grand Prix.
Dunlop met Annie and her parents on a trip to England earlier this year, and will carry a logo on his MD Racing BMW Superstock machine in Saturday's UGP to support the child who has a rare blood disorder.
Annie is missing an enzyme in her blood which breaks down toxins in the body, which is harmful to all her organs. This blood disorder is a life-limiting illness and without a successful bone marrow transplant her life expectancy is, unfortunately, very short.
Her parents acknowledge that without the support of the Anthony Nolan Trust and a very kind male donating his bone marrow, Annie may not be with them today.
Dunlop said: "We are campaigning to support Annie and her family by asking the public to donate through Annie's Just Giving Page on gofundme.com/raceforannie which can allow her family to remain at home with Annie providing the high level of care required.
The 11-time TT winner added: "This will also allow for a donation to be made to the Anthony Nolan Trust, which has provided Annie's bone marrow and ultimately saved her life by providing the missing enzyme in her blood.
"We ask the public to consider donating to this very worthy and local cause."