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Video: Northern Ireland gems prove too good to resist as Tourism Ireland welcomes growth in overseas visitors


Northern Ireland is continuing to lure more foreign visitors to our shores - not least because of the global success of the HBO series Game of Thrones which is filmed on location here.

New figures released by Tourism Ireland show that we welcomed more than 1.6 million overseas visitors between January and September 2016, up 8% on the same period the previous year.

Holiday visitors grew by 11% and, more importantly for the economy, revenue from overseas visitors to Northern Ireland grew by 17% (almost £436m).

Visitor numbers from GB grew by 5%, from North America by 13% and from mainland Europe by 14%.

Tourism Ireland CEO Niall Gibbons said Game of Thrones has had a major impact in bringing people here.

Tourism Ireland’s target for this year is for 2.15 million visitors, delivering about £557m  to the Northern Ireland economy.

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