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Video: The changing face of the British Red Cross - 1914 to 2014


From 1914 to 2014 -- the changing face of the British Red Cross. With 2014 marking 100 years since the start of the First World War, the British Red Cross looks at the changing face of fundraising and giving. In this video Mark Astarita, director of fundraising at the British Red Cross, talks about changes to the way crises are reported, the different ways we as a nation respond and the impact of fundraising initiatives both here in the UK and abroad. Credit: British Red Cross

 

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