Belfast traders have said a proposed regeneration of the Cathedral Quarter could "rip the heart out" of the area and its nearby commercial district.
The businesspeople were voicing their objections to the Royal Exchange project, which could see the creation of a 12-acre mixed-use development north east of City Hall incorporating retail, leisure, residential and office space.
The part of the city affected includes part of Royal Avenue, Donegall Street, North Street, Lower Garfield Street and High Street.
A group of independent businesses, arts organisations and members of the community formed the #SaveCQ campaign and called on developers Castlebrooke Investments to "develop, not demolish" the district.
Chair of the #SaveCQ campaign Rebekah McCabe said the development could "potentially be quite harmful" for the Cathedral Quarter.